Marketing Intelligence Insights with Joshua Lauer
Marketing intelligence expert Joshua Lauer shares insights on data tracking, creative marketing balance, and essential e-commerce metrics for business success.
Search Results for: marketing strategy
Marketing Intelligence Insights with Joshua Lauer
Marketing intelligence expert Joshua Lauer shares insights on data tracking, creative marketing balance, and essential e-commerce metrics for business success.
AI in Marketing: Finding the Balance Between Automation and Human Connection
Discover how sisters Kelly Evans and Courtney Hurley balance AI automation with human connection to achieve remarkable marketing results for their clients
Business Buzzwords 2025: AI Agents Lead Digital Revolution as Fast Follow Strategy Dominates
The latest analysis of business buzzwords reveals AI agents as 2025’s fastest-growing term, while fast follow strategy leads with 423.3 million mentions. Discover how these trends are reshaping e-commerce and digital business landscapes.
AI-Powered Marketing Revolution: Insights from Udayan Bose
Udayan Bose joins Talk Commerce to explore how generative AI is revolutionizing ecommerce, from boosting productivity to impacting SEO and shaping the future of Google Search. Discover key takeaways and insights from this insightful conversation.
Mastering Content with AI: A Dive into Data-Driven Marketing with Kate Bradley-Chernis
Join me as I chat with Kate Bradley, CEO of Lately, about AI’s role in enhancing content creation. Discover how collaborative AI, paired with human creativity, can revolutionize your marketing strategy and boost audience engagement.
Understanding Consumer Behavior Through Literature: Key Insights from Books on Commerce and Marketing
Consumer behavior is a multifaceted subject you can’t simply research, publish a book, and call it a day. There are so many approaches, strategies, and questions that no one can tell you the only way. However, the literature on commerce and marketing offers many valuable lessons about analyzing consumer behavior …
The Power of Geofencing: How To Dominate Your Market with Location-Based Marketing
In this episode of Talk Commerce, we dive deep into the world of geofencing with Barbara Wardell and Ernesto Caleri, co-founders of Kalari & Wardell. They share their insights on how small businesses can leverage location-based marketing to attract customers, increase foot traffic, and outsmart the competition. You’ll learn how to build your customer personas, identify your ideal locations, and craft the perfect message to resonate with your target audience.
E-Commerce Referral Marketing: Insights from a Partnership Manager with Raul Galera
Brands who have products that customers need are doing much better. And it’s because exactly what you mentioned about organic traffic. So if you’re selling a product, and for example, this could be a really good example, like headphones, maybe I need headphones for recording or I need headphones to go to the gym. I’m gonna go and look for what’s the best option for my budget, right?
Elevating the Customer Journey: parcelLab Welcomes Noel Hamill as Global Chief Marketing Officer
parcelLab, the premier retail, e-commerce, and post-purchase customer experience platform, has announced the appointment of Noel Hamill as its new Global Chief Marketing Officer. Hamill’s extensive expertise will be instrumental in shaping parcelLab’s global go-to-market strategy and vision, helping to transform the customer journey and fuel the company’s next stage of business growth.
Unlocking the Power of Social Media Marketing with Annie Schiffmann
I recently spoke with social media expert Annie Schiffmann to discuss streamlining your social media marketing. Read on for key insights that will maximize your impact online.
