Author: Brent W. Peterson
Author
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Who is Brent Peterson? Brent is a serial entrepreneur and marketing professional with a passion for running. He co-founded Wagento and has a new adventure called ContentBasis. Brent is the host of the podcast Talk Commerce. He has run 25 marathons and one Ironman race. Brent has been married for 29 years. He was born in Montana, and attended the University of Minnesota and Birmingham University without ever getting his degree.
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The shift from search and browsing to direct engagement with brands is a trend that we see as the future of e-commerce – Headless Commerce.... Read more.
When you’re running an ecommerce business, keeping your checkout process simple is essential. After all, the last thing you want is to scare away potential customers... Read more.
When it comes to communication, bosses can make or break relationships with their employees. Unfortunately, many bosses struggle when it comes to giving and receiving... Read more.
It is no secret that viewing employees as transactional instead of as an investment can have a negative effect on your business. The most obvious consequence of... Read more.
Free Jokes are not just a joke. There is a new and growing problem with free jokes: What if they get taken down? What if they are in the public domain, but you... Read more.
As the world of commerce continues to evolve, so too does the need for fresh, funny commerce jokes. In 2023, commerce jokes have evolved from the classic puns of... Read more.
That's where customer storytelling comes in. Customer storytelling is the practice of leveraging your customers' stories to help tell your brand's story. It's a... Read more.
We talk about all things community and why some companies get community wrong. Rani Mani is deeply passionate about making customers successful and harnessing the... Read more.
Building a community and creating a sense of belonging is at the heart of every organization’s mission. After all, who else will help you spread the word about... Read more.
A REST API is an API that follows the guidelines of the REST or "representational state transfer design." For this reason, REST APIs are once in a while referred... Read more.