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Stop Over Declining Good Orders, Chargebacks and Fraud Prevention with Ellie Ronning of Signifyd
• 6 min

Stop Over Declining Good Orders, Chargebacks and Fraud Prevention with Ellie Ronning of Signifyd

Ellie Ronning of Signifyd on why merchants who say they have no chargeback problem are often over declining good customers, how the Signifyd commerce...

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Email Marketing in Agentic Commerce with Rahul Talari of Relvino
• 3 min

Email Marketing in Agentic Commerce with Rahul Talari of Relvino

Rahul Talari, co-founder and CEO of Relvino, on why rule-based email and SMS flows guess at shopper behavior, and how one AI marketing agent per shopp...

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Product Images Get You Chosen in eCommerce with Jehan Hamedi of Vizit
• 8 min

Product Images Get You Chosen in eCommerce with Jehan Hamedi of Vizit

Jehan Hamedi, founder of Vizit, on why text gets a product found but images get it chosen, how Vizit scores images against the shopper and the competi...

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The Chief Protector of Focus with Kathy Floam-Greenspan of POM Marketing
• 5 min

The Chief Protector of Focus with Kathy Floam-Greenspan of POM Marketing

Kathy Floam-Greenspan of POM Marketing on her Marketing Under Pressure survey of B2B marketers and why she calls herself the chief protector of focus.

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B2B eCommerce Launches Slip on Product Data with Matt Christensen of DDS
• 6 min

B2B eCommerce Launches Slip on Product Data with Matt Christensen of DDS

Matt Christensen, president and co-founder of DDS, on why B2B launches slip on the data and not the platform, five to fifteen minutes per SKU, and the...

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AI Promises the Output Without the Work with Aaron Sheehan of OroCommerce
• 4 min

AI Promises the Output Without the Work with Aaron Sheehan of OroCommerce

Aaron Sheehan, VP of Strategy and Partnerships at OroCommerce, on why AI has not solved the old problems in B2B, why agents are pointed inward and not...

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Email Is the Signal Agents Will Weigh with Ose Amiegheme of Intuit Mailchimp
• 5 min

Email Is the Signal Agents Will Weigh with Ose Amiegheme of Intuit Mailchimp

Ose Amiegheme, who leads email product at Intuit Mailchimp, on why owned channels matter more as paid acquisition costs climb and search shifts to LLM...

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Product Data Is the Source the Agents Read with Ben Riggle of Channable
• 5 min

Product Data Is the Source the Agents Read with Ben Riggle of Channable

Ben Riggle of Channable on the difference between agentic discovery and agentic checkout, why product data is the source agents and LLMs rely on, the...

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The Five-Legged Stool of B2B eCommerce with Ethan Giffin of The B2B eCommerce Agency
• 6 min

The Five-Legged Stool of B2B eCommerce with Ethan Giffin of The B2B eCommerce Agency

Ethan Giffin of The B2B eCommerce Agency, formerly Groove Commerce, on why manufacturers and distributors ask for a website and need alignment between...

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Your New Customer Is Not Human with Adam Fabian and Jacy Davis of Crimson Agility
• 9 min

Your New Customer Is Not Human with Adam Fabian and Jacy Davis of Crimson Agility

Adam Fabian and Jacy Davis of Crimson Agility on why a new customer is not human, how agentic commerce starts on the other side of the trust fence, an...

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Regulated B2B eCommerce Starts in the Data Model with Tom Sieger and Timo Weltner of NETFORMIC
• 6 min

Regulated B2B eCommerce Starts in the Data Model with Tom Sieger and Timo Weltner of NETFORMIC

Tom Sieger and Timo Weltner of NETFORMIC on solving regulated-market complexity in the data model, a pricing engine that found two ways a customer was...

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From Magento Agency to ERP Integration Platform with Karthik Chidambaram of DCKAP
• 5 min

From Magento Agency to ERP Integration Platform with Karthik Chidambaram of DCKAP

DCKAP founder and CEO Karthik Chidambaram on turning a hard Prophet 21 integration into a product and building an ERP-first integration platform, reco...

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