Marketing Archives

How to Start Your First Brand x Brand Collaboration

December 28, 2022

Brands are working harder than ever to stay relevant in an oversaturated market, and one way they’re standing out from the crowd is by collaborating with other brands.

The Risk of Ad Platform Restrictions: What You Need To Know with Rohaan Khan

April 14, 2023December 27, 2022

Every day legitimate businesses get restricted on various ad platforms, sometimes for no specific reason. You find yourself waiting weeks and weeks for support to respond. Everyone knows that the support times are notoriously slow, especially in summer when reps are on vacation. You are at the mercy of that platform for those few weeks, and all your ads are stopped. All your traffic has stopped. Rohaan Khan explains how going with an agency can defer that risk, keep your ads live, and produce revenue.

The quality rater guidelines have been updated to include an extra E for Experience.

November 27, 2023December 27, 2022

The search ranking systems Google uses to assess the E-A-T on your search results are familiar to many creators.

Is the information you get from Google adequate, relevant, and trustworthy, or is it superficial, irrelevant, and untrustworthy?

These are just a few questions that Google has helped to answer and why they are adding to their E-A-T system.

What are the Google Quality Rater Guidelines

November 27, 2023December 21, 2022

The Google Search Quality Raters Guidelines are critical in determining whether an improvement is successful.

Unlock the power of collaborations: Grow your business faster.

December 15, 2022

Brand collaborations are an effective way for businesses to diversify their products and services, increase their reach and visibility in the marketplace, and create unique promotional opportunities.

The Five Keys To The Collaboration Kingdom

December 15, 2022

Brand collabs are all the rage right now and like many brand owners you’re likely itching to get off the sidelines and start making headlines for your brand.

10 Reasons why Brand Collaborations Fail.

December 8, 2022

Some brand x brand collaborations make perfect sense. But for everyone that takes off, it seems like there’s another that falls flat. Why is that? Some would say it’s because the brands are mismatched, but we think there might be something more to it. Join us as we take a closer look at why brand collaborations fail – and how you can avoid them.

What Is An NFT? Non-Fungible Tokens Explained.

November 27, 2023December 7, 2022

It’s no secret that the world is moving online, and with that change comes exciting new possibilities for digital collectibles. From virtual art to crypto-based assets, the possibilities are endless. One of the most exciting new developments in the digital collectible space is the emergence of Non-Fungible Tokens (NFTs).

How Offering Donations Instead of Discounts Can Increase Your Conversion Rate

December 1, 2022

Have you ever considered offering donations instead of discounts to increase your conversion rate?

DTC Influencer Marketing in 6 steps with Yash Chavan

April 14, 2023November 27, 2022

Influencer marketing is the next big thing. It’s already here. Most of the DTC world needs to catch up to the right ways of executing. If you don’t have big names talking about you, loving you, and recommending you, don’t miss out on millions of dollars of revenue that could be yours. Imagine letting that much money go down the drain because there isn’t a simple enough way for you to capture it. Yash Chavan with GetSaral.com walks us through six steps that any DTC brand can take to start influencer marketing. As a side note, we did lose audio at the end, but Yash got all six steps in. Yash is a young entrepreneur with a lot of passion for the industry and has built a fantastic SaaS Platform for Influencer marketing. Yash is Located in Mumbi, India.