Ai In Marketing
Posts tagged with Ai In Marketing.
AI as a Teammate Not a Party Trick with John Riewerts of Acoustic
Live from eTail Boston, Acoustic's John Riewerts breaks marketing down to four pillars and explains why a marketing AI that only answers questions is...
Personalization Before the First Click with Sidd Motwani of Malachyte
Sidd Motwani, co-founder and CEO of Malachyte, on user vectors, personalizing before the first click, and bringing Spotify grade recommendation infras...
Kate Farms Ran 800 Variations to Get One Flavor Right with Catherine Hayden
Catherine Hayden, CMO of Kate Farms, on the 800-variation flavor, the Here for the Champions campaign, and where AI is allowed to touch the work.
Turning Marketing Into a Profit Control System with Cem Atik
Cem Atik, CMO and co-founder of Harucon Ventures explains how ecommerce brands can turn marketing into a structured profit control system. From unit e...
B2B Marketers Are Under Pressure and the C-Suite Needs to Pay Attention
POM Marketing founder Kathy Floam-Greenspan shares survey findings revealing that B2B marketers face growing pressure from resource gaps, ROI challeng...
Mastering Content with AI: A Dive into Data-Driven Marketing with Kate Bradley-Chernis
Join me as I chat with Kate Bradley, CEO of Lately, about AI's role in enhancing content creation. Discover how collaborative AI, paired with human cr...