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Ai In Marketing

Posts tagged with Ai In Marketing.

AI as a Teammate Not a Party Trick with John Riewerts of Acoustic
• Podcasts • 4 min

AI as a Teammate Not a Party Trick with John Riewerts of Acoustic

Live from eTail Boston, Acoustic's John Riewerts breaks marketing down to four pillars and explains why a marketing AI that only answers questions is...

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Product Recommendations and Personalization Before the First Click with Sidd Motwani of Malachyte
• Podcasts • 5 min

Product Recommendations and Personalization Before the First Click with Sidd Motwani of Malachyte

Sidd Motwani, co-founder and CEO of Malachyte, on user vectors, personalizing before the first click, and bringing Spotify grade recommendation infras...

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CPG Marketing When Health Nutrition Stops Being a Niche with Catherine Hayden of Kate Farms
• Podcasts • 6 min

CPG Marketing When Health Nutrition Stops Being a Niche with Catherine Hayden of Kate Farms

Catherine Hayden, CMO of Kate Farms, on the 800-variation flavor, the Here for the Champions campaign, and where AI is allowed to touch the work.

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Cem Atik
• Podcasts • 5 min

Turning Marketing Into a Profit Control System with Cem Atik

Cem Atik, CMO and co-founder of Harucon Ventures explains how ecommerce brands can turn marketing into a structured profit control system. From unit e...

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Kathy Floam-Greenspan
• Podcasts • 5 min

B2B Marketers Are Under Pressure and the C-Suite Needs to Pay Attention

POM Marketing founder Kathy Floam-Greenspan shares survey findings revealing that B2B marketers face growing pressure from resource gaps, ROI challeng...

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Kate Bradley-Chernis
• Podcasts • 3 min

Mastering Content with AI: A Dive into Data-Driven Marketing with Kate Bradley-Chernis

Join me as I chat with Kate Bradley, CEO of Lately, about AI's role in enhancing content creation. Discover how collaborative AI, paired with human cr...

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