When it comes to websites, many different elements come into play and influence how successful they might be. These include things like look and feel, navigation, responsiveness to different devices, and much more. When it comes to building a successful website, however, there are three key points that can make all the difference. We take a look at these essential elements of creating a successful website – commonly known as “web core vitals.”
Content is King
The old saying “content is king” is just as relevant online as it is in the real world. This is because – in a nutshell – the most important factor in building a successful website is the content. The truth is, your website will only ever be as good as the content it contains. As such, it’s crucial that you get this part of your website right.
Responsive Design is a Must
Another key factor in building a successful website is ensuring it’s fully responsive. Being responsive means that your website will look great regardless of which device or platform it’s being viewed on. If your website is not fully responsive, it won’t look great on mobile phones, tablets, or even some desktop computers. This, in turn, could drastically reduce the number of visitors you receive and – as a result – the level of engagement with your brand.
A Solid Navigation Strategy
Finally, a solid navigation strategy is a crucial part of building a successful website. This is because navigating a website successfully influences such things as the number of pages visited and the length of time a visitor stays on your site. A navigation strategy could involve a number of things, such as creating navigation links at the top, bottom, and sides of the page. It could also involve a search function that allows visitors to quickly and easily find what they’re looking for, regardless of which page they’re on.
Summing up
As you can see, there are three key elements that you need to consider when it comes to building a successful website. These are content, responsive design, and a solid navigation strategy. If you get these things right, you’ll be well on your way to creating a website with the engagement, look and feel to attract your desired audience.
