Building a Fitness Community and Business with Aaron Boike

We chat with Aaron Boike, the co-founder of Three Click Mobile Fitness and the owner of Performance Running Gym. We discuss Aaron’s journey from working at Snap Fitness to becoming an entrepreneur and building a community around his businesses. We also discuss his partnerships with local organizations, implementing EOS in his business, and advice for those looking to start their fitness journey.

Show Notes:

Introduction

  • Aaron Boike, co-founder of Three Click Mobile Fitness
  • Aaron’s journey from managing Snap Fitness gyms to starting his own business

Origins of Three Click Mobile Fitness

  • Aaron’s passion for helping others lose weight and enjoy life
  • Mentoring under Benjamin Cowan, a local entrepreneur
  • The booking process and focus on customer goals

Success Stories and Partnerships

  • Brent’s personal experience with Three Click Mobile Fitness
  • Partnership with Performance Running Gym
  • Building a community around the business

Performance Running Gym

  • Purchased in May 2020
  • Growth and involvement in the local running community
  • Group runs, workshops, and seminars

Building a Community

  • Offering free content and engagement opportunities
  • Partnerships with Mylan My Shoes, a nonprofit that helps people reenter the community through running
  • Connections made through running together

Entrepreneur Operating System (EOS)

  • Implementing EOS in the business with the help of a local coach
  • Benefits of EOS implementation, including the L 10 meeting

Getting Started in Running

  • Aaron’s advice: start with walking and gradually add running
  • Sign up for short, inspiring races to stay motivated
  • Brent’s perspective on marathons and training

Online Presence and Future Plans

  • Using an online idea to enhance a traditional business
  • Three Click Mobile Fitness and Performance Running Gym’s offerings
  • Visit performancerungym.com to get started

Conclusion

  • Aaron’s Journey from Employee to Entrepreneur
  • The importance of building a community around your business and offering valuable services

Author

  • Who is Brent Peterson? Brent is a serial entrepreneur and marketing professional with a passion for running. He co-founded Wagento and has a new adventure called ContentBasis. Brent is the host of the podcast Talk Commerce. He has run 25 marathons and one Ironman race. Brent has been married for 29 years. He was born in Montana, and attended the University of Minnesota and Birmingham University without ever getting his degree.

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