Entrepreneurial Empathy with Jen McFarland
Will your employee go a little further when times are tough? Jen McFarland talks about entrepreneurship, marketing, and living in Kazakhstan.
Will your employee go a little further when times are tough? Jen McFarland talks about entrepreneurship, marketing, and living in Kazakhstan.
I can do it faster myself. It will take too long to teach someone to do it. I don’t trust that the person will do a good enough job. You must learn to elevate and delegate if you have said any of these statements.
Have you ever thought about the actions you should take on your marketing data? JJ Reynolds helps to eliminate the guesswork by using Google Marketing Cloud.
Reynaldo Santana helps us understand the complicated maze of the Non-Profit Google Adword program and how he helps non-profits to better themselves through these online tools.
Content Cucumber is a writing company. Their clients are metaphorical directors since everything they create keeps the individual wants and needs in mind. Their subscription-based service even lets business leaders update their blogs without lifting a finger, giving them more time to focus on their company (or watch Netflix).
Learn more about what machine learning and AI means and how to employee it from @LatelyAIKately with lately.ai #humansplusAI
There is a new sheriff in town, leading the charge to Spryker. Guido Jansen tells us about his new role with Spryker. Most interesting is that we learn a little about customer behavior and his role as a community builder and Cognitive Psychologist. Guido is a community engagement specialist using strategic insight and empathy to understand, inform, and strategically engage both a worldwide ecosystem and the internal stakeholders who serve them. He has done hundreds of presentations, workshops, seminars, and conferences in over 25 countries about several topics around E-commerce and Psych
With core capabilities that allow users to easily manage front-end and back-end B2B processes, Bundle B2B can be utilized to fit the needs of any growing B2B Commerce business and improve the B2B self-service experience for both store owners and their customers.
Offering a discount isn’t always the best idea when enticing people to buy. Andrew walks us through how offering donations and giving to charity instead of discount codes increases your conversion rate. We discuss why discounts are problematic for the long-term profitability of a business and how brands are embracing the move towards social good.
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