Podcasts

Hyva themes fast time to market

How Hyva can Reduce Your Time to Market on Magento by 75%

This week we interview Monika Milewska and Antoni Paszkow (who is no stranger to the subject of self-defense).

They are with the Magento development company Magently in Poland. We discuss their recent store launch of https://www.partcatalog.com/ on the Hyva theme. We learned that the time to develop the new theme in Hyva was half that of a new theme in the Blank theme during their Magento1 to Magento2 migration.

Antoni shares his developer experience, and Monika gives us some great performance numbers. They started with a score of 10 on Mobile and ended up with a score of 97!

What is Hyva?

Hyvä comes from the Finnish language and literally means “good”. But also “desirable” and “advisable”. Here’s how it’s pronounced.

We didn’t name our company Hyvä because we think we are that good, it has an intrinsic meaning that’s embedded into our work. We set out to build the best Magento products we possibly can. We want to build products that are really really good. “Said Willem Wigman Founder and creator of Hyvä Themes.”

Our products bring value to merchants, developers, agencies, and ultimately: end-users for your Magento-based website.

How Hyva reduces the time to market

By reducing the amount of Javascript on the site and simplifying the frontend development process, Hyva can reduce your time to market by 4-5 times. This allows developers to use the tools they need on the pages they need them rather than making every page use every tool every time.

This not only increases the performance of the developer, but it also increases the performance of the website dramatically!

Why Magento needs a new theme

The original Magento 2 theme was developed in the early 2010s and has not been updated from a framework/technical standpoint since the launch of Magento 2 in late 2015. In the last 5-6 years the technology and shifted and improved and Magento has not followed. In addition, Adobe Commerce is now focusing all its efforts on the Progressive Web App Studio. This means that the base theme is only getting security updates. The default, out-of-the-box Magento theme is sadly fallen by the wayside and will not be enhanced or upgraded.

Some highlights are as follows:

  • Reduced Complexity. Hyvä Magento 2 themes are powerful and feature-rich but yet simple. Reduced complexity is the number one principle they incorporate.  
  • Enhanced Performance. E-commerce shoppers never forget slow websites. Therefore, fast-working web pages are another goal hidden behind all Hyvä products. To achieve it, these Magento 2 themes incorporate the principle of enhanced performance and increased efficiency. 
  • Improved Developer Experience. A developer-friendly work-environment is also among the benefits of Hyvä Magento 2 themes. 
  • Improved Development Velocity. Reduced complexity multiplied by good work conditions let your coders implement and customize Hyvä Magento 2 themes much faster than other similar solutions. As a result, you reduce average time-to-market metrics and costs.
  • Reduced Dependencies. As we’ve just mentioned above, Hyvä Magento 2 themes contain only two dependencies. Thus, they are way more reliable than most alternative solutions.
  • Reduced Learning Curve. All the principles mentioned above let you reduce the learning curve necessary to master Hyvä Magento 2 themes. It won’t take much time until you become a specialist in the Hyvä Magento 2 themes development

You can learn more about developing on the Hyva theme here at Rock Technolabs.

Eric Landmann | B2B commerce

Welcome to Talk Commerce. Where we explore how merchants, agencies, and developers experience commerce and the ecosystems, and communities they work and live in.

This week we interview Eric Landmann with Earthling Interactive. We kick off with how merchants are using eCommerce platforms and look especially at B2B and how B2B merchants are utilizing their catalogs. You may be surprised where they are missing out. We look at some specific features for B2B and touch on Adobe Commerce and Oro Commerce. We talk about the shifting platform landscape and look at SaaS verse on-prem. We learn that Eric is an avid ice climber and lives in Bozeman Montana!

This episode was recorded on June 16th, 2021

WordPress and AWS

This week we start a series of interviews on Amazon Web Services and how it has helped merchants and content providers save money and increase performance by using Amazon Web Services.

I am interviewing David Arago and we are featuring these bonus episodes from different brewpubs. This brings out an honest conversation on moving to the cloud and you will hear how cloud services will save time, money and add tons of flexibility! I am using a new ZoomP4 recording device and this was my first time using it. I did not bring a change of batteries. It did not change the quality of the recording, but it did allow us to go out, get batteries and get a second beer.

I am currently looking for subject matter experts in this field to talk about different aspects of AWS. Please go to Talk-Commerce.com/lets-talk and start a conversation! This episode was recorded on August 6th, 2021

Joseph Leedy | Magento Extensions

Welcome to this special tech edition of Talk Commerce, where we explore how merchants, agencies, and developers experience commerce and the communities they work and live in.

This week we interview Joseph Leedy with Wagento Creative. We Discuss Magento extensions and integrations and look at the difference between the two. Joseph helps us understand why merchants need to take some extra time to vet any new extension they install on their website and developers need to be prepared to ask questions on why the extension needs to be installed. We discuss the Magento marketplace and why it is a good place for merchants to look for extensions. Joseph fills us in on what he is working on now and what interesting extensions he worked on in the past. We discuss our Unconference in Orlando Florida in January of 2022 and why Merchants and developers should attend. Joseph Leedy is a Magento developer and certified developer for Wagento Creative, an Adobe Gold Partner. This episode was recorded on July 14th, 2021

Getting started with Amazon Web Services

This is another bonus episode on our series of interviews on Amazon Web Services and how it has helped merchants and content providers save money and increase performance.

I interview David Arago and Jason Camp on getting started on AWS and what technicians and merchants can do to start off on the right foot (or server).

I am currently looking for subject matter experts in this field to talk about different aspects of AWS. Please go to Talk-Commerce.com/lets-talk and start a conversation!

This episode was recorded on August 11th, 2021

Tyler Jensen | Hyva Theme

Christian Munch | Magerun Headless Magento

Welcome to this tech edition episode of Talk Commerce, where we explore how merchants, agencies, and developers experience commerce and the communities they work and live in. This week we interview Christian Mà¼nch, Head of Development for N98 in Germany. We talk about the history of MageRun, the Swiss Army knife for Magento. We talk about Magento and headless commerce and Christian helps us understand some alternatives to just going headless with a single app.

Professor U + Dave Crow | UltraCommerce

Welcome to this special Episode of ULTRA Talk Commerce, where we explore how merchants, agencies, and developers experience commerce and the communities they work and live in. This week we interview Dave Crow and Professor U with UltraCommerce. We learn about the platform, its history, and why it is a fantastic solution for a multitude of merchants who are looking for a robust ecommerce platform or an order management system, or a product information system, or even a marketplace! Wow, this is fantastic! Professor U joins us to talk about partners and who should and can get involved. This episode was recorded on July 8th, 2021

Magento Hyva theme with Vinai Kopp

Welcome to Talk Commerce, where we explore how merchants, agencies, and developers experience commerce and the communities they work and live in. This week we interview Vinai Kopp who is a big advocate of the new Hyva theme. We discuss why Hyva makes sense for every developer, agency, and merchant. Vinai gives us reasons why Agencies need to embrace Hyva and get their teams on board. He also talks about the benefits for the merchant to use it. We go into the differences between PWA and a monolith and dive into microservices. All this while not getting too technical. You have to listen to this episode to hear Vinai’s opinion on PWA vs Hyva! This episode was recorded on July 7th, 2021

Vinai Kopp talks about the Hyva Theme

Michael Turk and Spryker Commerce

Welcome to Talk Commerce. Where we explore how merchants, agencies, and developers experience commerce and the communities they work and live in. This week we interview Michael Turk, Senior Director Solution Consulting with Spryker. We start off the show with how Brent tricked Michael into running a marathon. (How often that happen?) We discuss the origins of Spryker Commerce OS. We examine headless verses monolith and dispel some notions that headless makes things complicated. We also dive into what makes solutions too complicated. We look at some very impressive stats on checkout rates on B2B and B2C. This episode was recorded on June 24th, 2021