In this exciting episode of Talk Commerce, host Brent Peterson is joined by Yulia Blinova, a seasoned international business professional with over 18 years of experience spanning multiple continents. Yulia shares her expertise in product sourcing, supply chain management, strategic partner/channel management, and business development, covering both B2B and B2C markets. Brent and Yulia dive into her unique journey, discussing her experiences in countries like China, Singapore, Germany, Russia, and the Americas. Yulia explains how her cross-cultural awareness has given her a strategic advantage in understanding and navigating diverse markets, helping her to drive successful market entries and go-to-market strategies. Yulia also shares her insights on the current trends and challenges in e-commerce, import/exports, transportation, and IOT. She emphasizes the importance of efficient and strategic thinking in managing cross-functional, multidisciplinary teams and achieving project goals on time, even under pressure. Throughout the conversation, Yulia imparts valuable advice for businesses looking to expand internationally, drawing from her extensive knowledge of EU, US, Russian, CIS, and South American markets. This episode is packed with actionable tips and wisdom for anyone interested in the world of global business development, and it’s not to be missed!
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Building a Fitness Community and Business with Aaron Boike
We chat with Aaron Boike, the co-founder of Three Click Mobile Fitness and the owner of Performance Running Gym. We discuss Aaron’s journey from working at Snap Fitness to becoming an entrepreneur and building a community around his businesses. We also discuss his partnerships with local organizations, implementing EOS in his business, and advice for those looking to start their fitness journey.
Show Notes:
Introduction
- Aaron Boike, co-founder of Three Click Mobile Fitness
- Aaron’s journey from managing Snap Fitness gyms to starting his own business
Origins of Three Click Mobile Fitness
- Aaron’s passion for helping others lose weight and enjoy life
- Mentoring under Benjamin Cowan, a local entrepreneur
- The booking process and focus on customer goals
Success Stories and Partnerships
- Brent’s personal experience with Three Click Mobile Fitness
- Partnership with Performance Running Gym
- Building a community around the business
Performance Running Gym
- Purchased in May 2020
- Growth and involvement in the local running community
- Group runs, workshops, and seminars
Building a Community
- Offering free content and engagement opportunities
- Partnerships with Mylan My Shoes, a nonprofit that helps people reenter the community through running
- Connections made through running together
Entrepreneur Operating System (EOS)
- Implementing EOS in the business with the help of a local coach
- Benefits of EOS implementation, including the L 10 meeting
Getting Started in Running
- Aaron’s advice: start with walking and gradually add running
- Sign up for short, inspiring races to stay motivated
- Brent’s perspective on marathons and training
Online Presence and Future Plans
- Using an online idea to enhance a traditional business
- Three Click Mobile Fitness and Performance Running Gym’s offerings
- Visit performancerungym.com to get started
Conclusion
- Aaron’s Journey from Employee to Entrepreneur
- The importance of building a community around your business and offering valuable services
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