When 27,000 trees are being cut down daily just for toilet paper, it’s clear we need a better solution. Enter Joslyn Faust, founder of Hey Bamboo, who’s revolutionizing the sustainable paper products industry with an unlikely hero: bamboo grass. “Bamboo can grow up to three feet a day, and it’s ready to harvest in just 45 days,” Joslyn shared during our Talk Commerce conversation. “It’s actually stronger than steel and more absorbent than wood.”